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What can Rank Math do?

Rank Math is a comprehensive SEO plugin for WordPress designed for both beginners and advanced users.
The core features include:

  • On-page SEO optimization: Rank Math offers detailed analysis tools for optimizing meta tags, keywords and content structure.
  • Schema markup: It supports the simple implementation of structured data, which is preferred by search engines.
  • Integration with Google Search Console: This feature makes it possible to monitor performance data directly in the WordPress dashboard.
  • SEO analysis: Rank Math analyzes the SEO performance of content and provides detailed recommendations for improvement.

Although Rank Math covers many aspects of SEO, there are areas where specialized tools can provide additional value.

Where does Rank Math reach its limits?

While Rank Math is a versatile SEO tool, there are certain areas where it reaches its limits:

  • Semantic SEO and knowledge graphs: Rank Math provides basic functionality for structured data markup, but lacks deeper semantic analysis and the ability to create knowledge graphs.
  • Comprehensive content management: Rank Math does not have functions for planning and automating content workflows or for integrating social media management.

These gaps can be closed by specialized tools which, in combination with Rank Math, offer a comprehensive solution.

Schema markup: Rank Math vs. WordLift

Rank Math offers basic functions for implementing structural data, which are sufficient to generate structured data for common content types such as blog posts, products or events. However, it reaches its limits when it comes to advanced semantic enrichment and the creation of complex knowledge graphs. WordLift, on the other hand, goes beyond these basic functions and creates detailed, semantically enriched markups that are specifically designed to improve thematic relevance and visibility in search engines.

Why is WordLift’s schema markup better?

  • Semantic depth: WordLift not only adds structural data, but also links this data contextually within a knowledge graph.
    This leads to better indexing by search engines.
  • Automated content linking: WordLift uses schema markup to automatically create internal links that are topically relevant and boost SEO performance.
  • Customizability: WordLift allows for more precise customization and advanced markup options tailored to specific content and entities.

Deactivation of the schema markup in Rank Math

To avoid conflicts, you can deactivate the schema markup in Rank Math:

  • Go to the Rank Math settings: Navigate to Rank Math > Titles & Meta in your WordPress dashboard.
  • Deactivation for individual posts or globally: If you want to deactivate the schema markup for individual posts, open the editor of the respective post, scroll down to the Rank Math Meta box and set the schema generator to “none”.
    To disable structural data globally, go to Rank Math > Titles & Meta, select the category you want to customize and select the “none” option under the “Schema” tab.
  • Save and check: Save your changes and check the page for any technical problems or duplicate schema data.

There is always room for improvement.
If you are not satisfied with 'good' and are constantly looking for improvements, then you should take a closer look at your content management.

Norbert Kathriner

WordLift: Semantic enrichment and knowledge graphs

WordLift perfectly complements Rank Math by enriching content with semantic data and creating a customized knowledge graph. These features help to improve the relevance and findability of content by visualizing relationships between topics and entities. WordLift also automates internal linking, which optimizes user navigation and increases the time spent on the website.

Possible applications:

  • Content enrichment: Automatic addition of semantic markups and structured data.
  • Internal linking: Improved user guidance through automated links between relevant content.
  • SEO performance: Increased visibility through better semantic context and thematic authority.

CoSchedule: Efficient planning and automation

CoSchedule is a powerful tool for planning and managing content marketing strategies. It integrates seamlessly with WordPress and offers features such as a visual editorial calendar, automated workflows and social media scheduling integration. CoSchedule helps to organize content production and ensure that all content is published on time and in high quality.

Possible applications:

  • Editorial calendar: Central planning and management of blog posts and social media content.
  • Workflow automation: Optimization of the content workflow through automated task distribution.
  • Multi-channel management: increasing reach through integrated social media publications.
coschedule
  • CoSchedule is ideal if you are looking for a visual and comprehensive editorial calendar with automated workflows that also integrates social media planning.
Schema markup: Rank Math vs. WordLift
  • WordLift is particularly suitable if you value semantic SEO and the creation of knowledge graphs to improve the thematic depth and linking of your content.

Conclusion: The perfect combination for efficient content management

By cleverly combining Rank Math, WordLift and CoSchedule, companies can develop a holistic content management strategy that covers all aspects of modern SEO – from technical optimization and semantic enrichment to efficient planning and automation. Rank Math lays the solid foundation, while WordLift provides deeper semantic insights and CoSchedule optimizes content workflows. These tools complement each other seamlessly and provide a comprehensive solution to balance efficiency and quality in content marketing.